Who doesn’t love a culturally relevant collab? Step in Sailor Jerry’s Spiced Rum, the esteemed drinks brand, who have joined forces with legendary celebrity tattoo artist Delphin Musquet’s multi-faceted brand, Sans Patrie. The tattoo studio and streetwear label have come up with the goods alongside Sailor Jerry’s, unleashing a capsule collection entitled Borderless that includes a limited-edition tracksuit of hoodie top and jogger bottom. The two institutions have also created co-branded caps and speakers which will be given away for free.
Delphin said: “The Borderless campaign with Sailor Jerry Spiced Rum encapsulates “Without Nation” – the literal definition of Sans Patrie in French. We believe in a philosophy that transcends geographical boundaries and embraces diversity and inclusivity. And for us, barber shops are creative spaces that represent themes in my mind of a borderless world, where individuals can connect and collaborate regardless of their nationality, ethnicity, or cultural background. We want to bring the melting pot to life in all its glory.”